Map Three
Map Three is our forecast for retail traffic over the coming month. It is regression-based, calling on highly accurate data from the last 5 years. Again, the regional figures are shown as variations from the national figure for exactly the same reason as above. Map three is a good planning and benchmarking indicator. Retailers may request a pdf of the weather map from us which will be sent out by e-mail free of charge on the day of publication in Retail Week. Those wishing to benchmark themselves accurately against their sector are invited to contact us directly for further information. These data are mission-critical metrics for companies wishing to fine-tune their offer and improve staffing levels, customer traffic and conversion rates.
