• About SPSL
  • Who we are
  • What we do
  • Clients & Markets
  • Case Histories
  • ISO9001: 2000
  • Site Map
  • HOME
• Why Measure Footfall
  • What drives your sales?
  • Tactical Operations
  • Strategic Marketing
• Products & Services
  • Product Range
  • Customer Traffic
  • Customer Behaviour
  • Detailed Tactics
• End-To-End Delivery
  • Analysis
  • Support
  • Data Validation
  • Shopper Groups
  • Intelligent Technology
  • Interface
• Contact

End-To-End Delivery, from installation to complete bespoke reports

Customer traffic is the missing element of the performance equation that many retailers were waiting for. With this you can determine what is driving your business model. Though counting systems have been sold for at least 20 years, until SPSL revolutionised the industry, suppliers had not been able to provide the level of accuracy required to deliver reliable results. As a result many retailers have abandoned old school customer counting systems. SPSL, with its advanced product portfolio of ECCaT technologies, has broken the mould with guaranteed better than 95% accuracy (independently validated) systems. The IS9001:2000 approved validation and reporting systems ensure that the data can be trusted. For us, accuracy is everything. SPSL has built a platform on which a truly representative picture of mass and individual retail behaviour can be created. ECCaT captures and analyses data on customer numbers and movements. We'll supply you with bespoke equipment installations, tailored to meet your exact needs and IT infrastructure, with accurate and meaningful traffic, conversion rates and staff stretch information collected and reported to you exactly when and where you need it to make decisions to improve your business.

Reporting

SPSL offers a total "bureau" service of data collection, validation and reporting via its advanced web-enabled front end. Access control systems allow approved levels of access to the right people so that you can view and analyse your data whenever and wherever you need to. This can be, for instance, ideal for regional and area managers on the road as well as store managers needing rapid and pertinent information to hand.

SPSL offers accurate staff scheduling modules and Key Performance Indicator (KPI) reports - including the UK's only true Retail Traffic Index, the total Application Service Provider route for retailers, like you. Alternatively SPSL can configure systems to report directly into your own back office IT system.

SPSL's customer counting services enables you to:

• Establish whether store traffic or conversion rate is driving your business
• Determine whether you should be investing in more/better promotions, better store-based operations or better merchandise
• Quantify the impact of window changes, refits or new store formats
• Measure the 3D performance of any store
• Measure the effect of your advertising campaigns

SPSL offers you many compelling advantages over lesser vendors of customer counting systems. Please contact us to find out more.

Just tell us your 'If only I could...' dreams and we'll probably be able to say 'Well, now you can'.

The SPSL Retail Traffic Index uses systems for counting people and footfall along with customer tracking, pedestrian counting  and retail traffic counting to aid staff scheduling and improve your retail performance.